Social media tip
Instagram lists subscriptions as
new payment model for creators!
You may have already discovered it yourself: The subscription function that was announced a long time ago is now also available in Germany. These subscriptions allow creators to collect monthly fees from their fans to provide them with exclusive content.
The idea behind it: earn currently
Many creators make money through sponsorship deals or by selling products that they promote on Instagram. By introducing subscriptions as a payment model, they should now have even more options to monetize their work.
Instagram subscriptions work similarly to subscriptions on other platforms: Creators can set a monthly subscription price that gives their fans access to exclusive content on Instagram.
This exclusive content can be anything from photos and videos to live streams or personal messages.
Fans who subscribe will receive access to this exclusive content as long as they pay their monthly subscription. Creators can also offer special rewards to encourage their fans to subscribe. For example, they could offer a discount on their products or organize exclusive fan meetings.
It remains to be seen whether this model will prevail permanently or whether it is a function that will soon disappear again.
In any case, the development is exciting, regardless of whether you look at it positively or negatively.
And that’s what it looks like on Instagram
out of.